Ethnological Cultural Heritage - (Also listed under Art)
Course code: 5320008
Analyses Spain’s ethnological-tourism resources, products and destinations, particularly in Andalusia. Includes the study of cuisine, traditional crafts, celebrations, folklore, customs, traditional architecture and cultural landscapes. In short, everything we refer to as “popular culture” that is of significant interest to tourists. We will place particular emphasis on the importance of flamenco as a UNESCO intangible heritage asset and one of Andalusia’s major cultural industries.

Social Psychology of Advertising and PR - (Also listed under Psychology)
Course code: 5370009
Introduces students to the communication-related aspects of human interaction and the effects of social factors on the zapping of psychological processes such as perception, the emotions and non-verbal expression. Such communication-related processes as socialisation, persuasion and influence on attitudes or the generation and settlement of conflicts are studied.

Sociology and Social Structure
Course code: 5370010
Study of human life, its groups and its societies. Offers a critical, in-depth view of the diverse social phenomena, changes and processes that shape the world we live in, while helping students to understand them.Knowledge of the basic Concepts of sociological analysis, social structures and the connections between society, its consumption habits and the media.

Sociology of Tourism
Course code: 5320050
Provides information on the social phenomenon of tourism and leisure in the Framework of the societies where it emerged and the new societies of the twenty-first century. As a branch of sociology, this subject focuses on observing the relationships, roles and motivations involved in tourism, as well as the relevant institutions and the impact that tourism has on societies that send and particularly receive tourists. The reasons why people travel are explained, together with different holiday situations, looking at the activities that people opt for in their free time in leisure societies. Students therefore develops theories and carry out studies and research into the social phenomena that take place, devising tourism plans for social development and progress.

Sociology and Communication - (Also listed under Communication)
Course code: 5390020
This course is also offered in English.
Study of human life, its groups and its societies. Provides a critical, in-depth view of the various social phenomena, changes and processes that shape the reality in which we live, while helping students to explain and understand them. Knowledge of the basic concepts of sociological analysis, the principal social-research methods and techniques used in sociology and the relationship between society and the media.

Communication for Social Development - (Also listed under Communication)
Course code: 5380045
Course description pending

Social Psychology of Advertising and PR - (Also listed under Sociology)
Course code: 5370009
Introduces students to the communication-related aspects of human interaction and the effects of social factors on the zapping of psychological processes such as perception, the emotions and non-verbal expression. Such communication-related processes as socialisation, persuasion and influence on attitudes or the generation and settlement of conflicts are studied.

Social Psychology Of Audiovisual Communication 
Course code: 5390008
Introduction to communication-related aspects of human interaction and the influence of social factors on shaping such psychological processes as perception, emotions and their non-verbal expression. Processes are studied with regard to communication as socialisation, persuasion and influence in attitudes or the generation and settlement of conflicts

History of Advertising and PR- (Also listed under Psychology)
Course code: 5370009
Introduces students to the communication-related aspects of human interaction and the effects of social factors on the zapping of psychological processes such as perception, the emotions and non-verbal expression. Such communication-related processes as socialisation, persuasion and influence on attitudes or the generation and settlement of conflicts are studied. 

Ceremony and Protocol
Course code: 5370042
This course is also offered in English.
Teaches students to define and convey an organisation’s identity through ceremony and protocol, to analyse an organisation’s own identity or that of another organisation by the image perceived at events and to proceed to manage organisational audiences through ceremonial systems and codes of protocol

History of Social and Political Thinking - (Also listed under History)
Course code: 5380006
Study of the ideologies and thinking that shaped political praxis, mentality and social, religious and cultural life in the nineteenth and twentieth centuries. Basic knowledge of the key events and processes of today’s societies from a synchronous viewpoint, as this helps to develop the ability to understand diversity and encourage respect for the values of others and civic awareness.